Why Ringtones?

When mobile phones took off, ringtones were all the rage. With around half a billion smartphones sold each year — and twice that number of feature phones — demand for ringtones is still raging.

• Did you know… that in November 2012, worldwide revenues generated by the sales of ringtones were worth four times the subscription fees of Rhapsody, Pandora and Spotify combined?


• Did you know… that in 2011, ringtone sales were worth $277.4 million in the US alone?


• Did you know… that in 2011, ringtone revenues worldwide were worth $2.17 billion, 34.3 percent of all online music sales?

If you’re not offering a way for your users to download ringtones, you’re missing out on a massive chunk of your potential revenue.